Job Title: Development and Communications Director
Supervisor: Executive Director
Benefits: Vacation, Holidays, Health, Dental, Sick & Safe Leave, Employee Assistance Program, Commuter Pass, Flexible work schedule
Salary Range: $65,000-$75,000
The Development and Communications Director (DCD) is an exciting opportunity for a highly motivated fundraising professional with marketing/communications experience to assume a critical role in a fast-paced grassroots advocacy organization. The successful DCD is a mission-focused, collaborative, results-driven, and creative leader with experience in growing a diverse revenue portfolio and relationships, and building and amplifying a positive brand position. Reporting directly to the Executive Director, the DCD’s primary responsibility is to develop, lead, and manage the development and communications strategies, goals, and functions of NARAL Pro-Choice Washington. The objective of this position is to ensure sufficient and sustainable resources are brought in to advance our mission, and that high-level strategic decisions are made to steward major donors, sponsors, and foundations towards giving to NARAL Pro-Choice Washington & NARAL Pro-Choice Washington Foundation.
A successful DCD will be excited by the opportunity to be creative while strengthening both traditional and new fundraising channels. The DCD will also create and execute, in consultation with other NARAL Pro-Choice Washington staff and leadership, a communications strategy that successfully highlights and advances the power of our Political and Organizing work. NARAL Pro-Choice Washington is committed to living our values throughout our work, so a successful DCD will also be comfortable with the principles of community-centric fundraising (CCF).
SUPERVISION RECEIVED: The DCD reports to the Executive Director. They will also communicate regularly with the Fundraising Committee of the Board of Directors.
SUPERVISION EXERCISED: The DCD will supervise the Communications Manager, as well as one or more interns, and may oversee the work of fundraising-related consultants or volunteers for specific projects. Additional fundraising staff may be hired in the future. The DCD will also oversee the hourly Data Coordinator position.
ROLES & RESPONSIBILITIES
Development 60% (30% C4/ 15% C3/ 5% PAC)
Support NARAL Pro-Choice Washington’s programmatic and organizational goals through sustainable and renewable philanthropic dollars from individuals, foundations, and corporations. Spearhead development efforts as NARAL Pro-Choice Washington continues to grow. Opportunity to build the development function. Specific tasks include:
- Develop and execute NARAL Pro-Choice Washington’s annual fundraising strategy.
- Create and execute a strategy for growing a large sustained base of annual individual donors.
- Support Executive Director with major gifts solicitation and grant proposals.
- Directly secure financial support from individuals, foundations, and corporations.
- Manage the implementation of CRMs, and oversee staff responsible for data entry and gift processing.
- Plan and execute and/or oversee organization of special events.
- Develop and track proposals and reports for all foundation and corporate fundraising.
Communications 40% (25% C4/ 25% C3)
Set and guide the strategy for all communications, website, and public relations messages and collateral to consistently articulate NARAL Pro-Choice Washington’s mission, vision, and values. Ensure that NARAL Pro-Choice Washington is viewed as a trusted source, disseminator, and conduit of information about reproductive freedom. Opportunity to help build NARAL Pro-Choice Washington’s voice. Specific tasks include:
- Develop, implement, and evaluate NARAL Pro-Choice Washington’s annual communications plan.
- Lead the generation of online content that engages audience segments and leads to measurable action. Lead decisions on who, where, and when to disseminate.
- Put communications vehicles in place to create momentum and awareness as well as to test the effectiveness of communications activities.
- Manage the development, distribution, and maintenance of all print and electronic collateral including, but not limited to, newsletters, brochures, mail appeals, and annual reports.
- Coordinate webpage maintenance—ensure that new and consistent information is regularly posted.
- Track and measure the level of engagement with content of donors and membership base over time.
- Oversee media relationships and outreach.
- Develop and lead a media engagement strategy (i.e., pitch reporters/journalists, op-eds/LTEs, leadership media opportunities, etc.).
- Mentor and supervise Communications Manager in developing and executing core projects, including but not limited to a social media strategy, an editorial calendar, an audience message matrix.
Cross-Cutting (included in the above %)
- Ensure that NARAL Pro-Choice Washington is in compliance with all local, state, federal, and industry regulations and standards.
- Contribute to strategic planning and budget development.
- Other tasks as needed.
REQUIRED AND DESIRED KNOWLEDGE, SKILLS, & ABILITIES:
- Sincere commitment to work collaboratively with all constituent groups, including staff, board members, volunteers, donors, activists, and other supporters.
- Superior attention to detail.
- Self-starter, able to work independently, and entrepreneurial; enjoys creating and implementing new initiatives.
- Experience developing and implementing communications and development strategies.
- Demonstrated excellence in organizational, managerial, writing/editing, and communication skills
- Track record as an implementer who thrives on managing several projects at the same time.
- Proven success in developing and implementing fundraising appeals.
- A minimum of three years of experience in development and/or communications.
- Possession of a bachelor’s degree from an accredited college or university, or substantial related work experience and education equivalent to a bachelor’s degree.
- Mastery of Microsoft Office programs, including Word, Excel, PowerPoint.
- Interest in mentoring staff and volunteers, and ability to help create an organizational culture of philanthropy.
- Commitment to anti-racism and basic knowledge of equity-centered messaging and framing.
- Commitment to the mission and vision of NARAL Pro-Choice Washington.
- Experience working with WordPress, EveryAction, Canva, and Classy.
- Experience managing GoogleAds Grant.
- Expertise in using social media (including Facebook, Instagram, or Twitter) as a fundraising tool.
- Direct experience with solicitation of funds (from individuals or institutions).
- Demonstrated ability to plan and execute events.
- Experience in a managerial role or above.
- Knowledge of and relationships with the Washington State fundraising community.
WORK ENVIRONMENT: Must be able to stand, walk, sit, climb stairs and occasionally lift up to 25 pounds from the floor to waist high. Work is primarily performed in a small office environment while operating standard office equipment. Full-time position, but some flexibility in hours possible for the right candidate. Occasional evenings and weekends work likely. Travel within State may be necessary, but infrequent.
TO APPLY: Please email a cover letter, addressed to Kia Guarino, Executive Director, and resume to email@example.com with the subject line “Development and Communications Director” as soon as possible and no later than July 1, 2021, as the position may be filled sooner. All applications will be reviewed, but only those demonstrating a strong alignment with the position description will be contacted for additional information. We encourage you to apply even if you don’t meet all of the requirements – a commitment to the mission and a willingness to problem-solve are highly valued. Referrals to potential candidates are welcome. No phone calls, please.
NARAL Pro-Choice Washington is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, creed, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, or any other protected factor. We also engage in anti-discriminatory hiring practices, folks who are women, queer, trans, non-binary, Black, Indigenous, people of color, parents, have different abilities, are immigrants are encouraged to apply.